Communicating with Today's Consumer - A Proactive Approach to Keeping Your Customers Engaged
Imagine being able to reach your customers with information they want when they want it. Now imagine increasing revenue, customer satisfaction, and loyalty while decreasing operational and support costs. Sound too good to be true? Not according to Forrester Consulting.
In a commissioned study conducted by Forrester Consulting on behalf of SoundBite Communications, 75% of respondents plan to increase their investment in multi-channel communications over the next 2-3 years to effectively reach customers.
Join SoundBite Communications for a complimentary webinar, featuring Forrester Consulting analyst Elizabeth Herrell, on why companies are turning to automated voice, text, and email messaging to proactively engage their customers. You will learn:
- How to reduce operational costs while increasing revenue
- Techniques to prompt timely payments and increase debt collected
- Ways to improve customer satisfaction and loyalty in challenging financial times
- How to determine the right communication channel for your customers that yield the best results
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Bonus Whitepaper for Attendees:
Proactive Customer Communications Promote Closer Customer Connections:
Market Growth Driven By New Services In Customer Care
| PRESENTERS: |
Chief Marketing Officer SoundBite Communications As the Chief Marketing and Business Development Officer, Mark leads SoundBite’s expansion into new markets and product offerings. Mark has more than 20 years’ experience in a range of marketing, sales and business development positions with leading companies such as IBM, Lotus Development, Epoch Systems/EMC and Dragon Systems. Most recently, Mark served as CEO of Peppercoin, a provider of card-based merchant loyalty programs that was acquired by Chockstone, Inc. in April 2007. |
Vice President and Principal Analyst Forrester Research Elizabeth serves IT Infrastructure & Operations professionals, focusing her research on enterprise communications, including unified communications and supporting applications such as messaging, conferencing, presence, and IP telephony. Her coverage also includes contact center applications such as ACD, computer telephony integration (CTI), IVR, speech platforms and integrated services, workforce management, quality monitoring, performance management, and predictive dialing. |
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