Barclaycard US Executive to Speak on Improving Cardholder Response in Mercator Advisory Group and SoundBite Communications Webina

Banking industry representative to address market opportunity and benefits of a multi-channel communications strategy

Bedford, Mass., July 16, 2008 – SoundBite Communications, Inc. (NASDAQ: SDBT) today announced a representative of Barclaycard US will address “Maximizing Cardholder Response with Multi-Channel Communications” in a webinar presented in partnership with Mercator Advisory Group on Tuesday, July 22, 2008 at 2:00 p.m. ET/ 11:00 a.m. PT.

Josh Tonderys, Senior Director, Customer Support Strategy & Operations for Barclaycard US, will discuss the Barclaycard US vision for an integrated, multi-channel communications and collections strategy.

“Adding Barclaycard US to our educational webinar offers attendees a front-line look at the communications vision of one of the world’s leading banks,” said Mark Friedman, CMO of SoundBite. “Barclaycard US can offer other international companies expertise on how to best communicate with its customers, through voice, text or e-mail messages. Webinar guests will hear from a top global bank on how and why leveraging a multi-channel communications approach makes strategic business sense for the financial services markets.”

Mercator and SoundBite are hosting the one-hour webinar to illustrate how integrated, multi-channel communications solutions can be rapidly deployed to help address diverse customer communications needs throughout the cardholder lifecycle.

Webinar attendees will receive a complimentary white paper entitled “Winning the Top-of-Wallet and Collections Battle via Multi-Channel Communications,” authored by Ken Paterson and sponsored by SoundBite.

REGISTER AT: https://www1.gotomeeting.com/register/487618754

WHEN: Tuesday, July 22, 2008
2:00 p.m. ET / 11:00 a.m. PT

WHAT: Webinar attendees will gain specific industry knowledge to:

Improve top-of-wallet through integrated voice, text and email outreach
Accelerate collections by reaching cardholders more effectively
Build long-term customer relationships.

WHO: Josh Tonderys, Senior Director, Customer Support Strategy & Operations, Barclaycard US
Ken Paterson, Director of Credit Advisory Service, Mercator Advisory Group
Mark Friedman, Chief Marketing Officer, SoundBite Communications

About Mercator Advisory Group
Mercator Advisory Group is the leading independent research and advisory services firm focused on the payments industry. Mercator delivers pragmatic and timely research and advice designed to help clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Its clients range from the world’s largest payment issuers, acquirers, processors, and associations to leading technology providers. For more information, visit http://www.mercatoradvisorygroup.com/.

About SoundBite Communications
SoundBite Communications provides on-demand, integrated multi-channel communications solutions that enable clients to achieve superior business results. Building on its foundation as a leading provider of automated voice messaging services, SoundBite offers integrated voice, text and email messaging solutions that help clients deliver the right message, to the right customer, using the right channel, at the right time. Organizations in industries such as collections, financial services, retail, telecom and media, and utilities rely on the SoundBite Intelligent Communications Platform to send over a billion messages annually for collections, customer care, and sales and marketing applications. For more information, visit http://www.soundbite.com/.

SoundBite is a registered service mark of SoundBite Communications, Inc.

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